Ditching Refined Sugar

Josipa Vasilj

Josipa Vasilj

New trends 1.4.2025

In today’s food and beverage industry, reducing refined sugar has become a priority for both manufacturers and consumers. With increasing awareness of its impact on health, many brands are looking for natural sweeteners to provide the same great taste while offering added health benefits. But with so many options available, which one is the best choice?

The Problem with Refined Sugar

Refined sugar is widely used in processed foods, but its excessive consumption has been linked to obesity, diabetes, and cardiovascular diseases. As consumers become more conscious of their dietary choices, they are actively seeking clean-label, natural sweetener alternatives that align with a healthier lifestyle.

Top Natural Sweetener Alternatives for the Food & Beverage Industry

Honey – A Time-Tested Natural Sweetener

Honey has been used for centuries as a natural, antioxidant-rich sweetener. It contains vitamins, minerals, and antibacterial properties, making it a great alternative for functional foods, beverages, and even confectionery applications.
Best Used In: Beverages, baked goods, dairy products

Dates – Nature’s Caramel-Like Sweetener

Date paste and date syrup are gaining popularity as a wholesome, plant-based alternative to sugar. Naturally rich in fibre, potassium, and iron, dates not only add sweetness but also enhance texture and nutritional value in various food products.
Best Used In: Energy bars, dairy-free desserts, sauces

Stevia – The Calorie-Free Sweetener

Stevia, derived from the Stevia rebaudiana plant, is a zero-calorie, plant-based sweetener that is up to 300 times sweeter than sugar. It is commonly used in beverages, sugar-free snacks, and low-calorie formulations.
Best Used In: Soft drinks, functional beverages, sugar-free snacks

Organic Cane Sugar – A Less Processed Option

For those who still prefer sugar but want a less refined version, organic cane sugar is a better option. It retains more of its natural minerals and has a slightly richer flavour compared to white sugar.
Best Used In: Baked goods, organic food products, sauces

How Food & Beverage Manufacturers Can Adapt

With growing consumer demand for clean-label and functional foods, brands need to innovate by incorporating natural sweeteners in their formulations. At Essencis, we specialize in creating customized, natural sweetener solutions that help brands meet regulatory requirements while enhancing flavour and nutritional value.

Which Sweetener is Right for You?

Choosing the right sweetener depends on product application, taste profile, and consumer preferences. Whether it’s the natural richness of dates, the functional benefits of honey, or the zero-calorie sweetness of stevia, there’s an option for every formulation.

Essencis – Your Partner in Clean-Label Sweetener Solutions

Looking to reformulate your products with natural sugar alternatives? Contact us today to explore our range of functional and clean-label sweetener solutions tailored for the food and beverage industry.

Tags

Natural Sweeteners Clean Label Ingredients Food Innovation