Ingredient Quality Matters

Josipa Vasilj

Josipa Vasilj

New trends 10.2.2025

The Shift Towards High-Quality Ingredients

In recent years, consumer preferences have undergone a significant transformation, with a heightened focus on ingredient quality. Today’s shoppers are not just looking for great taste and convenience; they want transparency, nutritional value, and sustainable sourcing. As a result, food and beverage manufacturers must prioritize high-quality ingredients to stay competitive in an evolving market.

Consumer Expectations in 2025: The Demand for Transparency and Quality

Consumers in 2025 are more informed than ever before, actively reading ingredient labels and making purchase decisions based on product composition. Several key factors are driving this demand:

Health and Wellness Priorities

According to a 2024 GlobalData survey, 74% of global consumers associate high-quality ingredients with better health benefits. Consumers are avoiding artificial additives, preservatives, and ultra-processed foods, opting instead for natural and minimally processed ingredients.

The rise of functional foods is another strong indicator of this trend. Reports suggest that the global functional food market is expected to reach $260 billion by 2027, highlighting a shift toward products enriched with vitamins, minerals, and natural enhancers.

Clean Label & Transparency

A study by Innova Market Insights found that 63% of consumers prefer food products with recognizable, natural ingredients and fewer chemical-sounding names.

The EU’s new food labeling regulations require clearer declarations of ingredient sources, further pushing brands to maintain high-quality standards and disclose detailed product information.

Sustainability and Ethical Sourcing

Sustainable sourcing is a significant purchasing factor, with 80% of global consumers stating they are willing to pay more for products that are ethically sourced, according to NielsenIQ.

Many consumers are looking for brands that adhere to environmentally friendly practices, such as reducing carbon footprints, supporting fair trade, and minimizing food waste.

How Essencis Meets These Expectations

At Essencis, we recognize the importance of ingredient quality and have built our business on the foundation of excellence, sustainability, and innovation. Here’s how we meet the growing consumer demands:

Premium, Non-GMO Ingredients

We source only the finest ingredients from trusted suppliers, ensuring that every product aligns with global food safety and quality standards. Our non-GMO commitment guarantees purity and safety, giving our clients peace of mind.

Transparency and Clean Label Commitment

Essencis provides full transparency on ingredient origins and processing methods. Our ingredient solutions enable brands to create clean-label products that consumers trust.

Sustainable Sourcing & Ethical Practices

By fostering long-term partnerships with ethical suppliers, we ensure that our sourcing processes align with environmental and social responsibility goals. 

The Future of Food: Partner with Essencis

As consumers continue to demand higher-quality ingredients, food and beverage manufacturers must evolve to meet these expectations. At Essencis, we provide premium ingredient solutions tailored to modern consumer preferences, helping brands create exceptional, future-proof products.

Are you ready to elevate your product formulations? Contact Essencis today and take the next step toward premium, high-quality ingredient solutions.

 

Sources: GlobalData 2024, Innova Market Insights, NielsenIQ 2024, EU Food Labeling Regulations

Tags

Functional Ingredients Ingredient Solutions Natural Flavours Clean Label Food Market Insights Consumer Trends Food Industry